Last updated: February 12, 2026 Effective: February 12, 2026
Polaris Built Inc ("we", "us", "Aurem CTO") operates ORA at auremcto.com. This policy explains what cookies and similar tracking technologies we set in your browser, why, and how you can control them.
This policy layers on top of our Privacy Policy and applies globally — including to visitors covered by GDPR (EU/UK), CCPA/CPRA (California), DPDP Act (India), and PIPEDA (Canada).
Cookies are small text files placed on your device by websites you visit. Similar technologies (localStorage, sessionStorage, pixels, web beacons) achieve the same purpose. Throughout this policy, "cookies" refers to all of these.
We classify cookies into four buckets:
| Category | Purpose | Consent required? |
|---|---|---|
| Strictly Necessary | Login, session, CSRF, security | No (legitimate interest) |
| Functional | UI preferences (theme, sidebar state) | No (legitimate interest) |
| Analytics | Usage measurement, error diagnosis | Yes (opt-in for EU/UK/DPDP) |
| Marketing | Ad attribution, retargeting | Yes (opt-in for EU/UK/DPDP) |
| Name | Provider | Purpose | Lifetime |
|---|---|---|---|
aurem_jwt |
Aurem CTO (first-party) | Auth session token | 7 days |
aurem_csrf |
Aurem CTO (first-party) | CSRF protection | Session |
aurem_ui_prefs |
Aurem CTO (localStorage) | Theme, sidebar, dismissed tips | Persistent (client-only) |
| Name / Pixel | Provider | Purpose | Lifetime | Category |
|---|---|---|---|---|
_fbp, _fbc |
Meta Platforms Inc (Meta Pixel) | Ad conversion, retargeting | Up to 90 days | Marketing |
_ga, _gid, _gac_* |
Google LLC (Google Ads gtag) | Ad conversion tracking (AW-18239920865) | Up to 24 months | Marketing |
We do not currently use Google Analytics 4 for behavioural analytics — only Google Ads for conversion attribution. If that changes, we will update this table and re-request consent.
fonts.googleapis.com) — CSS + font files. No cookies set.On your first visit from a jurisdiction requiring opt-in consent (EU/UK/EEA, India under DPDP, or where required by CCPA opt-out), we present a consent banner. Options:
Your choice is stored in aurem_consent (localStorage) for 6 months, after which we re-ask.
Visit /cookie-preferences or click "Cookie preferences" in the footer to reopen the banner and update your selection.
All modern browsers let you block/clear cookies:
Blocking strictly-necessary cookies will break login and core functionality.
We honour the Global Privacy Control (GPC) signal. If your browser sends Sec-GPC: 1, we treat that as an opt-out of "sale/share" under CCPA and non-essential cookies under GDPR/DPDP — no banner interaction required.
| Region | Legal basis | Your rights |
|---|---|---|
| EU / UK / EEA (GDPR) | Opt-in consent for non-essential | Withdraw consent, access, delete, port data |
| California (CCPA/CPRA) | Opt-out of "sale/share" | Do Not Sell/Share, GPC honoured, "Limit Use of Sensitive PI" |
| India (DPDP Act) | Opt-in consent | Withdraw consent, access, correction, erasure, grievance officer contact |
| Canada (PIPEDA) | Meaningful consent | Access, correction, complaint to OPC |
| Rest of World | Opt-out where feasible | Contact us to exercise equivalent rights |
Exercise any right by emailing privacy@auremcto.com or ora@auremcto.com.
We update this policy when we add/remove trackers. Material changes trigger a fresh consent banner. Non-material updates are logged here with a new "Last updated" date.
Polaris Built Inc Incorporated in Canada Email: ora@auremcto.com Privacy inquiries: privacy@auremcto.com